Resources

In this blog, we’ll explore what Amazon’s restock limits are, why they exist, and, most importantly, how your brand can not only work within these parameters but thrive.

Tracking and analyzing repeat purchase rates on Amazon is about understanding the “why” behind customer behavior and leveraging those insights to enhance sales strategies.

Sales and inventory forecasting is an important part of selling on Amazon. Your goal is to sell as much as possible. As an FBA seller, you can only sell as much inventory as you have in Amazon’s fulfillment warehouses. If you sell more products than you have in stock, customers will have a bad experience.

For brands, mastering the Amazon return process can mean the difference between fostering customer loyalty and damaging a hard-earned reputation. With the right strategies and tools, you can turn returns into a competitive advantage that fuels customer satisfaction and product excellence.

Amazon’s FBA New Selection Program is specifically tailored for brands that are new to Amazon’s Fulfillment by Amazon (FBA) service or are launching new products. The primary goal is to reduce the barriers to entry by offering cost-saving benefits that directly impact fulfillment expenses.

This blog was updated on August 1, 2024. Amazon's Virtual Bundles feature has undergone significant updates in 2024. As a quick...

This blog was updated on March 7, 2024. Amazon has made important changes to the automated handling time feature for seller-fulfilled...

This blog was updated on March 8, 2024. Brand Tailored Promotions is an Amazon marketing lever that enables brands to offer promotional discounts to specific audience segments. Targeting promotions to select customers is designed to make it easier to boost conversions, repeat purchases, and customer retention rates. This article explores the specific audience targeting options available in Brand Tailored Promotions, budget recommendations for setting up campaigns, upcoming e

Of all the breaking news from Amazon Accelerate 2023, Supply Chain by Amazon is making the most waves. Supply Chain by Amazon is an end-to-end, fully automated set of services to help brands move products directly from manufacturers to customers. The program is designed to simplify supply chain management for all sales channels, including DTC websites and brick-and-mortar stores. “Sellers will be able to offload even more of the complexity of their supply chain logistics to

This blog was updated on February 27, 2024. Last year, Amazon launched a new Capacity Manager designed to provide brands with more...

This blog was updated on March 13, 2024. Great brands provide exceptional customer service, especially in situations where the customer is unhappy or disappointed. The Amazon Customer Reviews tool empowers brands to engage customers directly via email by responding to critical customer reviews (1 – 3 stars). This tool provides two templated emails that allow you to respond easily to customers. You can choose to either offer a full refund or request additional information abo

Project Zero is an Amazon program that helps brands combat counterfeit goods on the ecommerce platform. In 2021, Amazon identified and seized more than 3 million counterfeit products, preventing them from harming customers or being resold elsewhere in the retail supply chain. These illegal sellers pose a serious threat by causing lost revenue and potentially damaging your brand’s reputation. Amazon values customer experience above all else. This requires earning and maintain

This blog was updated on March 12, 2024. Amazon wants to be Earth’s most customer-centric company. This means providing the best...

This blog was updated on March 14, 2024. In the ever-evolving landscape of e-commerce, brands are constantly seeking new avenues to engage with customers, provide exceptional service, and drive sales. Amazon, being a dominant force in the online retail space, offers a plethora of tools and services to help brands achieve these goals. One such tool that should be a part of every brand's inventory and order management strategy is Amazon's Buyer-Seller Messaging Service. Wit

It’s no secret that customer reviews are an integral part of the shopping experience on Amazon. Customers use these reviews to learn more...

Amazon values customer experience above all else. For sellers, this comes down to order fulfillment and operations. Shoppers love Amazon because they know they will receive their orders quickly. In Amazon’s FBA program, brands don’t need to worry about fulfilling orders. You send your products to a fulfillment center and Amazon takes care of the rest. With Fulfilled by Merchant (FBM), sellers are responsible for packing and shipping. While this eliminates FBA costs, it also a