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Navigating Amazon Vendor Negotiations: Strategies for Success
Wendi Mathis and Dan Brownsher join BWG Connect to share strategies for navigating Amazon’s vendor negotiation process, from managing...
Feb 21 min read
Black Friday & Cyber Monday Recap: Revenue, Trends & How Amazon Led the Way
Black Friday and Cyber Monday once again broke records and showed just how important online shopping has become – especially on Amazon. From massive sales numbers to changing shopping habits, here’s a look at what happened and what it means for the future of ecommerce.
Dec 3, 20245 min read
How to Set Up Amazon Prime Video Ads and Reach Millions of Viewers
This blog was updated on July 24, 2024 to include an important Amazon update to Sponsored TV. There's a reason everyone is talking about...
Jan 26, 20244 min read
Channel Key Acquires True Hero
We’re excited to announce that Channel Key has acquired True Hero, a full-service Amazon agency headquartered in Colorado. We began...
Jan 16, 20242 min read
Amazon Sponsored TV Ads Reach Upper Funnel Audiences
This blog was updated on March 8, 2024. Amazon now offers endemic brands a cost-effective way to advertise on TV. Currently in beta,...
Dec 19, 20234 min read
Unpacking Adobe’s Shopping Predictions for the Holiday Season
Adobe’s annual holiday shopping forecast is one of the most respected reports detailing consumer trends for the final two months of the...
Nov 17, 20232 min read
Amazon unBoxed 2023: The 4 Most Important Advertising Announcements for Brands
This blog was updated on March 6, 2024. It's official: Amazon unBoxed 2024 will take place from October 14 - 16 in Austin, Texas. This...
Oct 31, 20234 min read
Amazon Changes Default Handling Times for Brands Enrolled in Fulfilled by Merchant (FBM)
This blog was updated on March 7, 2024. Amazon has made important changes to the automated handling time feature for seller-fulfilled...
Oct 27, 20234 min read
Supply Chain by Amazon: A Potential Game-Changer for Ecommerce
Of all the breaking news from Amazon Accelerate 2023, Supply Chain by Amazon is making the most waves. Supply Chain by Amazon is an...
Sep 18, 20234 min read
What is Amazon DSP? A Guide to Amazon's Demand-Side Platform
This blog was updated on February 27, 2024. Amazon DSP is making waves in the digital advertising arena. For the first time, brands that...
Aug 7, 20238 min read
Building a Strong Culture Remotely
In this webinar, Dan Brownsher of Channel Key discusses how to foster culture with remote teams, covering hiring best practices, virtual...
Jul 27, 20221 min read
How Toy Brands Are Using NFTs to Create New Customer Experiences
Ryan Faist of Channel Key is featured on Global Toy News with an article on how toy brands are leveraging NFTs to create new customer...
Feb 26, 20221 min read
Top Ten Jaw-Dropping Amazon Statistics for Sellers in 2024
This blog was updated on February 22, 2024. Amazon has released its Q4 2023 financial report, announcing record profits that surpassed...
Feb 7, 20223 min read
Four Ways To Strengthen Remote Work Culture
In a this Forbes piece, Dan Brownsher discusses how Channel Key thrives as a fully remote agency, offering unconventional but effective...
Jan 26, 20221 min read
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