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Selling on Walmart Marketplace: A Comprehensive Guide for Growth-Focused Brands
Walmart has made major investments in ecommerce over the past few years. The result is a fast-growing marketplace with millions of monthly shoppers and a unique advantage: the reach and resources of one of the world’s largest retail chains.
May 2912 min read


Marketplace Briefing: As Tariffs Snarl Price Negotiations, Some Amazon Suppliers Consider a Shift to Third-Party Selling
Dan Brownsher is featured in Modern Retail’s Marketplace Briefing, weighing in on how tariffs are complicating Amazon’s wholesale...
May 261 min read


How to Improve Your Amazon Inventory Performance Index (IPI) Score
Managing inventory on Amazon goes beyond simply keeping products in stock. The real challenge is ensuring inventory moves efficiently while staying within Amazon’s guidelines. That’s where the Inventory Performance Index (IPI) score comes into play.
Mar 257 min read


Amazon Consulting Experts: Unlocking New Revenue and Competitive Advantages
Whether you're looking to improve ad efficiency, expand globally, or streamline operations, a top-tier consultant can give you the edge you need to stay ahead of the competition.
Feb 138 min read


Getting the Most Out of Amazon’s A/B Testing Features for Listings
Manage Your Experiments is a robust A/B testing tool integrated directly into the Seller Central platform. This feature enables brands to systematically test different elements of their listings (including product titles, images, and A+ Content) to determine what resonates most with their audience.
Feb 124 min read


Streamlining Inventory Management with Amazon Restock Limits
In this blog, we’ll explore what Amazon’s restock limits are, why they exist, and, most importantly, how your brand can not only work within these parameters but thrive.
Feb 64 min read


Navigating Amazon Vendor Negotiations: Strategies for Success
Wendi Mathis and Dan Brownsher join BWG Connect to share strategies for navigating Amazon’s vendor negotiation process, from managing...
Feb 21 min read


Tracking Repeat Purchase Rates on Amazon: Measuring Loyalty to Boost Long-Term Revenue
Tracking and analyzing repeat purchase rates on Amazon is about understanding the “why” behind customer behavior and leveraging those insights to enhance sales strategies.
Jan 314 min read


MAP Pricing Policy: Protecting Your Brand Value and Avoiding Pricing Conflicts
Minimum Advertised Pricing (MAP) is a strategic tool that helps protect your brand’s value in the competitive ecommerce landscape. Establishing and enforcing an Amazon MAP pricing policy maintains consistent pricing, avoids conflicts with resellers, and safeguards brand equity.
Jan 304 min read


How to Find an Amazon Advertising Agency That Delivers RESULTS
In this guide, we’ll walk you through everything you need to know about working with an Amazon advertising agency. We’ll explore why you might need one (and why you might not), the core services most agencies provide, and how to pick the best fit for your business. Most of all, you’ll learn why partnering with the right agency is the fastest way to scale your brand on Amazon.
Jan 289 min read


How Sales and Inventory Forecasting Can Make or Break Your Amazon Success
Sales and inventory forecasting is an important part of selling on Amazon. Your goal is to sell as much as possible. As an FBA seller, you can only sell as much inventory as you have in Amazon’s fulfillment warehouses. If you sell more products than you have in stock, customers will have a bad experience.
Jan 173 min read


The Complete Guide to Amazon’s New Retail Ad Service (for Retailers & Brands)
Amazon shook up the advertising world by launching its Retail Ad Service at the 2025 Consumer Electronics Show in Las Vegas. This new initiative allows retailers to use Amazon’s powerful advertising technology on their own websites and apps.
Jan 178 min read


Amazon Product Inserts: Creative Ways to Drive Engagement and Repeat Business
Amazon product inserts might seem like a small detail, but their ability to connect brands with customers can have a huge impact. These inserts (carefully placed cards or flyers included in product packaging) are an underutilized tool that can build loyalty, foster engagement, and even promote repeat business.
Jan 164 min read


Amazon Agency M&A: An Acquirer’s Perspective
Dan Brownsher joins the IntentWise Podcast to discuss why acquisitions are a powerful growth lever, how he evaluates agencies to acquire,...
Nov 14, 20241 min read
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